by Eddie Coghlan | Dec 4, 2024
Country Racing Victoria As real as it gets TV | OOH | Radio | Digital | Print Background Country ‘heartbeat’ and showpiece of Victoria’s regional economy, our longstanding Partner (since 2010) Country Racing Victoria needed a new expression and story to its...
by Eddie Coghlan | Dec 4, 2024
PanelTech Systems Brand Identity Naming | Branding | Digital Background Previously called ArchiSmart, a breakthrough prefabricated building solution that dramatically reduces building costs and construction time and can be erected with relatively unskilled...
by Eddie Coghlan | Dec 4, 2024
Pask Group Project Branding Print | Digital | OOH Background Pask is a leading Australian developer with a legacy of over 100 successful developments that thousands of Australians call home. Established for over 50 years, their reputation is built on...
by Eddie Coghlan | Dec 2, 2024
Tarra Queenscliff Brand Identity Naming | Branding | Digital | OOH | Print Background Balance was briefed to name and brand the new Queenscliff Ferry Terminal Redevelopment in December 2022, marking the culmination of a 15-year vision. The new brand needed to...
by Eddie Coghlan | Nov 27, 2024
Leaselab Australia Brand Identity Branding | Digital | TV | Radio Background A dynamic, Australian owned and operated novating leasing brand that came to Balance wanting a rebrand to reflect their mission of personal, tailored leasing. Why do they call...